The Arts and Architecture Conservancy at Saint Peter’s Church
54th St and Lexington Av in Midtown Manhattan
A non-religious, non-profit organization promoting classical, folk, and jazz music, theatre, dance, and visual art, fostering community engagement, preserving modernist art and architecture, and ensuring a vibrant future for the landmark Saint Peter’s Church at Citicorp Center (1977).
The problem
The Arts and Architecture Conservancy website did not clearly communicate the breadth of its artistic, cultural, and community-driven work. Visitors struggled to fully understand the organization’s programs, mission, ongoing initiatives, and opportunities to engage or support its activities.
Although the organization had a strong identity and meaningful programming, the digital experience lacked the clarity and structure needed to effectively showcase its impact and connect with wider audiences.
How we solved it
We redesigned the website with a cleaner, more intuitive user experience focused on clarity, accessibility, and engagement. The new structure better communicates who the organization is, what it does, and how visitors can participate through events, exhibitions, partnerships, and donations.
By simplifying navigation, refining content organization, and strengthening the presentation of programs and initiatives, the website became a more effective platform for storytelling, community engagement, and institutional visibility.